Close your sales over the Phone call.
PART - II
Today
we are going to talk about a very important topic. As we all know that this
epidemic has badly affected the economies of all the countries of the world.
Many small industries have closed down and many employed people have lost their
jobs. But now all the countries slowly want to get out of the trap of this
helpless economy. And all are trying to get their business back on track at
this stage of lockdown. And positive thinking says that there is no use in life
looking back.
But
your business or job can come back on track only when the products and services
of your company or business will be sold fast.
And due
to the havoc of Corona, you have to first make a tremendous plan to distribute
your products and services in the market.
And you
have to get force selling of your products and services in the market.
The best solution
for this is that you have to use the Tele Business Policy. This is the best
method of rapid direct penetration in the market. But some basic rules have to
be followed to adopt
Telecommunication
method. You have to develop some soft skills inside.
We will understand,
Prepare, and apply this method in three steps.
- Before the call process
- During the call process
- After the call process
During the call process
YOU SHOULD BE ENTHUSIASTIC AND MOTIVATED DURING CALL:
You have to be
very excited and motivated during the call with the customer. Because this behavior
will directly affect your sales or business. When you are not excited or
motivated about your work or products, you will never be able to talk to the
customer with confidence. And you always have to keep this kind of practice
during work and this practice will become your working attitude.
YOUR VOICE, TONE, ACCENT, AND LANGUAGE SHOULD BE PROPER AND
FORMAL:
While talking to
the customer on the phone, many small things have to be taken care of such as:
1. Your voice: voice quality, voice
intensity, etc.
2. Your tone also has a strong impact on
the call. Your tone should be formal and serious.
3. Accent: Your accent should be such that
you can easily explain your whole thing to the customer. For this, you can also
do the accent of the local language with good words.
4. Language: You can use any language
provided that your customer needs to understand your language. You can use
Hindi, English, or any local language too.
REMOVE FILLER WORDS FROM YOUR SALES PITCH:
While talking to
the customer on the phone, you will have to remove all the filler words from
your sales pitch or language. Because it has a bad effect on your conversion.
It shows your
manners and behavior, like Um, Uh, Ums,
Us, Oh, Hey, Ok, Right, You know, Are, Err, Ah, Like, etc.
If you use any of
these words, then we have to remove all these words from our dictionary because
these words show your manners, behavior, and rites.
YOUR SALES CALL SHOULD BE LIKE A FACE TO FACE PRESENTATION:
You have to present
your sales call in such a way that it seems that you are talking to the
customers face to face. Your gestures, body language, and presentation have to be
given such that you should feel that the customer is sitting in front of you.
To do this, your
sales will be closed as well as you will have a good image in the mind of the
customer. A new enthusiasm will arise in you and you will feel confident in
yourself.
NEED TO LISTEN PROPER TO YOUR CUSTOMERS:
During the conversion
from your customer, you not only have to keep speaking but also have to listen
to it. And you have to listen more to your customer. Because unless you know
about your customer, you will never be able to give him good advice/solutions
related to his business, nor will he be able to generate the need for his
products/services. And thus you will never be able to close your business. So
first you have to listen well to your customer, then you give him a solution/advice.
BE CONFIDENT AND CALM DOWN:
You have to be
confident and very calm during the conversion. But it is never prepared in a
day. For this, you should already have a good knowledge of sales pitch, sales
agenda, sales strategy, and your products and services. After this, during the
presentation, you have to deliver this information with much confidence and
peace. Because if you lack confidence and enthusiasm, you will never be able to
talk to the customer about your product and will never be able to close the
sales.
So after taking
your product/services and company details and preparing it well, you should
talk to your customer.
HANDLING OBJECTION:
After a 2–3-minutes sales pitch during the call, you have to be ready to answer the customer’s
questions. Because this is the main session of any sales call, it is called objection handling in technical
language. But you will have to fulfill it.
During the research and development, you can prepare the Frequent Asked Question. The better your preparation, the better
you will be able to perform during the call. This session only means that the
customer is integrated into your product/services. So its preparation should
be very good. And during the call, you answer all the customer's questions very
well and get them satisfied with your services.
DEMONSTRATE YOUR VALUES DO NOT SALE YOUR FEATURES:
You always have to keep in mind the core and ethical
values of your organization during the call, so that the market will keep
positive things about your company. Better than telling the features of your
product and service, it is better that you create the value of your product /
service in its life. This will give you 2 benefits. One will close your sales
and the other will become your hardcore loyal customer. And further, you will
never have to sell that product/services, the customer will create demand on
his own again.
OPEN DISCUSSION WITH A QUESTION:
You can start
your sales pitch with any great question. Because this technique will make you
a consultant and not a salesperson. Because an advisor always asks about his
customer by asking questions and gives him a tremendous solution. Because
without question, you will not understand the problem of your customer, then
how will you give him a solution? So during the call, start by asking questions
from the customer and you are going to get a tremendous result.
LEAD THE WAY OF YOUR CUSTOMER:
You will have to
pave the way for that customer by presenting your product and services to the
market as a solution to a major problem. And your product
or services are very important for that. This means that you have to show the
way to your customer. Which goes towards your product or services like a
solution.
BE DIRECT:
You should talk
to your customer point to point during the call. Never try to convince your
customer about your product. You just tell the customer the value of the
product or service and let him know about a little information about the
company. Because when you talk about here and there with your customer, then
the chances of your sales closing are very low, and you have to take the
customer in a follow-up list, which has lower chances of sales closures. So talk
to your customer directly point to point.
CREATE URGENCY OF YOUR PRODUCT/SERVICES:
During the call
you will have to create a strong desire for your product/services at the time
of need generation. So that the customer will feel like an emergency to buy the
product/services and he will buy the product. For this, you have to consult the
customer properly. And understanding the customer's
problem, desire, future prospecting, it has to present its product or
services as a solution. Now that customer will do 100% of your product or
service to whom you do not have to sell it, he will personally do it himself, because
he has created his own product. So keep in mind that you have to take good care
of this during the call. Only then you will be able to emerge as a great sales
consultant.
DON’T DISCUSS ABOUT YOUR COMPETITOR AND DON’T PLACE ANY EXAMPLE
OF THEM:
During the call,
you have to keep one thing in mind that you do not have to talk about any of
your competitors. Nor do you have to give any example about them. If you feel
like this, then give a practical or diplomatic example related to that
industry, sector, or product. If you create ethical values of your product instead
of giving any wrong information about any competitor, then the customer will be
100% impressed with you and a good message will go in the market about you and
your company.
DON’T DISCUSS NEGATIVE RELATED TO MARKET AND YOUR COMPETITORS:
You should make
it a point during the call that you do not have to discuss any customer with
any negativity of any competitor. You will not get any benefit from this,
rather the customer will be negative about the industry, sector, related
products, or services and your sales will never close. So always you have to
make sales by creating the value of your organization and your product. Only by
doing this, you will get success.
ALWAYS TALK ABOUT PROGRESS, GROWTH, AND SUCCESS:
During the call,
you should always talk to your customer on success, progress future prospecting,
ethical business values, this will reveal you're good personality. Your customer
will also be impressed by you. And you will create a good face value market.
And your respect and trust will increase among customers. You will always be
counted among the good, hard-working, and honest people of the organization.
Thank you!
Dear Reader!
The topic is being very long so we will cover the last content of this topic "AFTER THE CALL PROCESS" in our next blog. Hope! we will cover it within a week.